The Badger Group is a print and marketing company specializing in direct mail with integrated digital media. We enable small and medium-sized businesses and nonprofit organizations to better meet the needs of their customers or donors.

We view ourselves as partners with our customers, our employees, our community, and our environment, working together toward competitive health and financial success. We want to be an extension of your team.


Print Services Badger Group WisconsinPrint Services

Print is the foundation of successful integrated marketing communications. With over 50 years of history, we have the expertise to provide you with exceptional quality print services at a fair price. Whether conventional or complex variable data print, we have the capabilities that best serve you.

Direct Mail/FulfillmentDirect Mail Services Fulfillment Badger Group Wisconsin

The Badger Group offers direct mail services to help you reach your target audience faster, more accurately, and at the best postal rates available. Direct mail offers entry into your target markets’ home or office and lays the foundation for effective integrated marketing communications.

Marketing Services Design Services Badger Group WisconsinMarketing & Design Services

Let our marketing team help you strategize, develop, and implement your organization’s next integrated marketing campaign. Great marketing does not happen by accident — it happens by design.

Data Enrichment Badger Group WisconsinData Enrichment

Our data enrichment services are designed to increase the value of your data and allow you to fill the gaps in your database. Gain a better understanding of your customers and prospects and enhance your future targeted marketing efforts.

Social Media Services Badger Group WisconsinSocial Media

When strategically aligned with print marketing and direct mail, social media serves as an effective tool for engaging with your target audience, building your brand, and achieving your goals.

Personalized URLs Badger Group WisconsinPersonalized URLs

Personalized URLs (PURLs) are the future of integrated marketing communications. They can be customized using text, images, videos, or audio specifically targeting information for each person’s needs or interests.

Online Storefront Badger Group WisconsinCustomized Web-to-Print Storefronts

Our web-to-print customized storefront software allows you, your staff, or your distributors and sales force to efficiently access, order, and distribute your media and marketing materials 24/7.